Complete PIM With Our ECS Connector!

One of the biggest challenges for Retailers in 2023 is to offer the best Omnichannel Experience. Just having a physical store with good personnel or only having a webshop will not be enough to remain successful.

To offer this omnichannel experience you need a solution that makes sure your products/services are offered on different places with the same prices and descriptions. Think about your webshop, in your physical store but also on different Social Media and E-commerce platforms.

PIM System

We’ve talked about this before but the easiest way to make sure everything is up to date on all assigned platforms is to implement a Product Information Management system (PIM). A PIM system offers one central place for the most important product information. This means that you collect, enrich and exchange the information in the PIM. The next step is to distribute this correct information to various sales channels such as a BigCommerce webshop.

Why is PIM so Important to Implement?

Here are some of the key reasons why a PIM connector is important for webshops and E-commerce Platforms:

1. Efficient Management of Product Data: PIM connectors make it easy to manage and update product data in real-time, enabling you to offer up-to-date product information to customers.
2. Improved Product Catalog Management: PIM connectors enables you to manage product catalogs effectively, resulting in a more organized and structured product catalog that is easier to navigate for customers.
3. Reduced Errors: PIM connectors help to minimize errors and inconsistencies in product data by enabling automatic data synchronization between the PIM system and your assigned platforms.
4. Faster Time-to-Market: With a PIM connector, you can quickly launch new products and promotions, reducing time-to-market and increasing sales opportunities.
5. Enhanced Customer Experience: By providing accurate and up-to-date product information, E-commerce platforms/webshops with PIM connectors can offer an enhanced customer experience, resulting in increased customer satisfaction and loyalty.

Making PIM Complete

But what about the smaller customers and platforms that are not connected to the PIM system that can only use XML files for example? Or having your product data in sync with your own TMS/WMS/ERP systems? It would save you even more time and effort if a connector like that existed…

ECS PIM Connector

ECS International has developed a PIM connector with which you can automatically retrieve the correct data from your PIM System (eg Katana). Our PIM connector converts this information into the correct and desired format and will then automatically add it to an end system and/or E-Commerce platform. The connection is made through APIs and will make sure your PIM system will be able to connect and sync all enriched product information without any manual interference and risk of spreading incorrect information.

If you would like to know more about the ECS PIM connector and how we can securely communicate your data and systems, please contact ECS via our contact form or via +31 229 57 4331.